Trevor didn’t have time to film. Now people mention his videos everywhere he goes.
Trevor Lorance leads Charboneau Lorance Real Estate Group in Lee’s Summit. His team has worked with Ellis Creative since March 2026.
Where their business stands compared with last year
The problem wasn’t ideas. It was time.
Trevor already knew his team should be on video. What he didn’t have was the hours. Filming takes an afternoon, editing takes longer, and a real estate week doesn’t leave either one open.
What changed
Jerry takes the parts that eat the time. He plans the ideas, runs the camera on shoot day, and edits every video with hooks and captions that work with the sound off. Trevor and his agents show up, talk, and get back to clients.
The videos lean on personality, not listings: inside jokes about the job, local favorites, and the team being themselves.
A few of the team’s videos
In Trevor’s words
“Everywhere I go, people are mentioning my videos. I knew I wanted to lean more into social media and video, but I didn’t have the time to film the videos, especially to edit them. Working with Jerry made it so easy.”
Want the same setup for your business?
Start with a free strategy call. Jerry will look at what you’re posting now and tell you what he’d change first.
Book a free strategy callRather start on your own? Grab 15 hooks written for realtors or plan your first week of videos.